Subaru of America, Inc. today reported 55,531 vehicle sales for October 2019, a 0.3 percent increase compared to October 2018. The company also reported year-to-date sales of 580,860 vehicles, a 4.0 percent gain compared to the same period in 2018.
October marked the 68th consecutive month of 40,000+ vehicle sales for the automaker. Ascent sales were notably strong as the 3-row SUV achieved its best October ever. Impreza posted a 3.6 percent increase, while Ascent posted a 1.4 percent increase compared to October 2018. Crosstrek achieved an increase of 10 percent over the same month a year ago and enjoyed a new all-time monthly sales record.
“Thanks to strong demand for our class-leading products, the Subaru franchise was able to report its best October ever,” said Thomas J. Doll, President and CEO, Subaru of America, Inc. “Our retailers have worked tirelessly to deliver another strong month of sales. We are proud and appreciative of their outstanding efforts.”
“We are pleased to finish with a small increase in October given the competitive landscape,” said Jeff Walters, Senior Vice President of Sales. “With just two months remaining in the year, we are moving toward our 700,000-vehicle sales goal for 2019.”